THE FABRICANT - XXORIES COLLECTION

The Fabricant has launched their XXories collection to be purchased on their platform. The XXories (pronounced accessories) are a range of digital facewear that includes virtual earrings, facial piercings, and nose chains, which can be worn via AR. The highly-crafted pieces elevate the visual benchmark for digital fashion AR wearables with a provocative aesthetic that appears to pierce the skin, inviting users to ‘wear your pain’.

All 7 digital accessories can be worn via AR filter and have different rarity levels and benefits.

Project Details

Employed by
The Fabricant

Brand
The Fabricant

Campaign
XXories

Year
2022-23

Project Type
3D | VFX | Digital Dressing | AR

Key Tasks

  • Responsible for all content being produced for the campaign including AR filters, designs of XXories, content production, content creation and social media outputs

  • Responsible for delivery of content to the product & dev team

  • Responsible for coordinating content delivery with comms output

Links